HiBAR


Knowing HiBAR is leading a movement away from single-use plastic, we jumped at the chance to contribute to their vision of a more sustainable future. Our collaboration, a new amino acid face wash, is a nod to their archetypal shampoo and conditioner bar, with its prominent asymmetric silhouette and gesture.

We made the HiBAR face cleanser sit vertically, like a bottle, evoking other face cleansers, yet imbued with the pleasant tactility of a soap bar  – still paraben-free, soap-free and plastic-free.